Broadcast (TV, Radio) – C4D Network

“Zéro Palu ! Je m’engage” l’outil (RBM Partnership to End Malaria, 2018)

April 17, 2019

Le Programme national de lutte contre le paludisme, aux côtés de PATH et de Speak Up Africa, a lancé pour la première fois « Zéro Palu ! Je m’engage » en 2014 au Sénégal. Cette campagne nationale renforce l’appropriation communautaire des efforts de lutte antipaludique et accroît la sensibilisation et l’engagement politique des principales parties prenantes en matière d’éradication du paludisme afin qu’elles en fassent une priorité nationale. La campagne repose sur:

l’engagement d’acteurs politiques afin de garantir que l’éradication du paludisme reste une priorité pour les dirigeants sénégalais;
la diversification des sources de financement afin d’augmenter les ressources allouées aux interventions de lutte antipaludique et la création de partenariats innovants entre les secteurs public et privé;
la création d’un mouvement communautaire afin d’obtenir une plus grande prise de conscience et une appropriation des interventions antipaludiques par les communautés. La sensibilisation des communautés a été effectuée par des champions communautaires lors de visites à domicile, mais aussi par le biais des médias sociaux et d’une série TV spécialement créée pour l’occasion.

L’outil « Zéro Palu ! Je m’engage » est destiné à toutes les personnes ou organisations désireuses de mettre en œuvre des activités de plaidoyer, de mobilisation des ressources ou de communications dans le cadre de la lutte contre le paludisme à travers le continent africain. Les utilisateurs peuvent l’utiliser comme un tout ou sélectionner les modules les plus adaptés à la mise en œuvre de leurs plans nationaux d’élimination du paludisme.

Cliquez ici pour plus de détails.

Audience responses to migration stories: Voices of African migrants (International Media Support and University of Leicester, 2018)

April 14, 2019

This report was commissioned to examine the nature and quality of media stories produced by journalists supported by the Voices of African Migrants pilot programme (see http://migrantvoices.org/), managed by International Media Support (IMS), in four migration ‘Hubs’ in Africa, and explored how local audiences interpreted and responded to those stories. It used content analysis, interviews and focus group discussions.

The research findings show that most stories used human interest frames and foregrounded migrant experiences. The migrants’ main contributions to the stories were to provide a human face to hardships and suffering. Meanwhile, NGOs were included to provide facts, statements of general causes of migrations, statistics, and a sense of scale. Government statements were used to provide a comment on policies and solutions. Most articles were supportive in their sentiments to the plight of migrants.

Participants in the focus groups (especially migrants themselves) recognised that migrant voices were missing from mainstream media reporting on migration, that reporting on migration tends to be negative, and that there are pressing issues relating to migration that need to be discussed in the public sphere.

Focus group participants generally responded with empathy and understanding in response to stories about the hardships migrants face. Some stories provoked a distancing or disruption to understanding, especially when an aspect of the story did not match their prior tacit or cultural knowledge about migration. A small number of stories deeply moved focus group participants.

The report unpacks how an emphasis on ‘voice’ in this context can inadvertently lead to an underinterrogation of systemic and structural issues by individualising, and in some cases, perpetuating a representation of migrants as helpless victims.

Click here for full report.

Getting the Message Across : Reporting on Climate Change and Sustainable Development in Asia and the Pacific: A Handbook for Journalists (UNESCO, 2018)

April 10, 2019

This Handbook has been customized for journalists to tell the climate change story specific to the region. It explores the essential aspects of climate change, including its injustices to vulnerable communities, especially women and girls and least developed countries, and provides examples of best practices and stories of hope unique to the region. It can be used as a resource for journalists to understand the science of climate change, as well as helping journalists to improve their reporting of the environmental, social, economic¸ political, technological and other angles of the story.

The Handbook is part UNESCO’s International Programme for the Development of Communication’s Series on Journalism Education. The series aims to reinforce the capacities of journalists, journalism educators and their institutions to promote sustainable development, by enhancing the abilities of journalists to report on science, development and democratic governance.

The Handbook has been produced under the umbrella of a project supported by Malaysia. Its sister publication, Climate Change in Africa: A Guidebook for Journalists is also available as part of this series. With this book tailored for the Asia and Pacific, UNESCO urges journalists in the region to empower themselves so as to enhance the ability for citizens and their governments to find better local solutions in the face of the global problem of climate change.

Click here for full details and Handbook.

Redesigning an education project for child friendly radio: a multisectoral collaboration to promote children’s health, education, and human rights after a humanitarian crisis in Sierra Leone (BMJ 2018; 363 :k4667)

February 11, 2019

In this paper the authors describe how an educational project was rapidly adapted into a radio education programme after the 2014 Ebola epidemic in Sierra Leone.

In May 2014, Sierra Leone reported its first case of Ebola in Kailahun, a remote, marginalised, and impoverished district bordering Liberia. The district had one of the highest concentrations of Ebola infections during this outbreak. After this, over 1600 children were orphaned and gender inequalities were exacerbated . Public health control measures put in place by the government of Sierra Leone included closing all schools and prohibiting public congregation.

The educational programme “Getting Ready for School”, funded by the UK charity Comic Relief, had been operating since its launch in 2011 within 21 schools in Kailahun. While many other educational services stopped entirely in Kailahun, the Getting Ready for School programme was redesigned as a radio education programme called Pikin to Pikin Tok (PtPT), meaning Child to Child Talk, in Krio. The lead consortium partner was Child to Child, a UK based international child rights non-governmental organisation (NGO) (www.childtochild.org.uk), and the lead implementing partner was Pikin-To-Pikin (www.pikintopikin.org), a local NGO. The goals and objectives of the project changed in response to the circumstances in Sierra Leone; this required a substantially different approach by the redesigned scheme than in the original project. The entire effort, from starting the school project to the end of the radio project, ran from 2011 to 2016.

Click here for full paper.

How Is Radio Helping to Improve Girls’ Education in South Sudan (BBC Media Action Research, 2017)

February 11, 2019

South Sudan, the newest country in the world, has some of the lowest educational indicators globally. Girls particularly struggle to achieve educational milestones, with very few of those who complete primary school continuing onto secondary education. In 2016, 128,000 girls started primary education, but only 2,700 completed secondary.

The project: The Girls Education South Sudan (GESS) project – funded by the UK’s Department for International Development – aims to change this, so that all girls can go to, stay in, and achieve at school. A consortium-based five-year-long initiative (2013-2018) of the Government of the Republic of South Sudan, GESS aims to transform the lives of a generation of children in the country – especially girls – through education.

Midline research found that listeners of the radio programme Our School – which seeks to raise awareness of the benefits of education and tackle associated barriers – had more knowledge of South Sudan’s education system, had been more involved in education, and had budgeted for and discussed education with girls or daughters more than non-listeners.

Click here for full paper.