C4D Introduction

The purpose of the global evaluation of UNICEF’s capacity and action in C4D is to generate credible and useful evidence on the requirements for successful implementation of C4D in order to strengthen UNICEF’s future action and results in this area. The Ethiopia report is one of five case studies. Each country case study has four main objectives: 1. To assess the relevance, effectiveness and efficiency of the CO’s efforts to (a) develop the individual knowledge and competences of staff in C4D and (b) enhancing the CO’s overall capacity. 2. To assess the extent to which, and how appropriately, C4D has been integrated into the CO structures and programmes; 3. To assess how relevant C4D related planning and implementation has been (including through use of proposed benchmarks) to the contextual needs of the country programme; and identify factors driving or constraining the relevance of C4D-related planning and programming. 4. To review C4D related performance monitoring and, knowledge management and assess the evaluability of results (outcomes and impact) achieved through programmes using C4D interventions. Click here to read the Ethiopia case study ...

Safer cities strive to create public spaces that are open and accessible to everyone, without exception. Most cities, however, are not totally safe for adolescent girls. What’s more, they are run and developed predominantly without their needs being taken into account. Each week 1 million people move from the countryside to city slums, of which a growing number of migrants are girls, and there is growing pressure to find ways to address the myriad of dangers girls face, from violence and exploitation to discrimination and access to schooling and safe housing. Communication for Development (C4D) has emerged as an important addition to those promoting the rights of girls in the city. Programmes based on C4D take into account the fact that, as experts in their own safety and use of the city, girls are best positioned to identify the issues and priorities that affect them today and in the future, in order to make cities safer and more inclusive. In short, C4D gives adolescent girls a voice with which to take an active role in the development of safe urban environments. Click here for full report ...

The newly published book, Communication in International Development: Doing Good or Looking Good, edited by Florencia Enghel and Jessica Noske-Turner, is available for free for the next 50 days via the ReadCube eReader platform, using the following link: https://rdcu.be/4fuv. Abstract: International development stakeholders harness communication with two broad purposes: to do good, via communication for development and media assistance, and to communicate do-gooding, via public relations and information. This book unpacks various ways in which different efforts to do good are combined with attempts to look good, be it in the eyes of donor constituencies at large, or among more specific audiences, such as journalists or intra-agency decision-makers. Development communication studies have tended to focus primarily on interventions aimed at doing good among recipients, at the expense of examining the extent to which promotion and reputation management are elements of those practices. This book establishes the importance of interrogating the tensions generated by overlapping uses of communication to do good and to look good within international development cooperation. The book is a critical text for students and scholars in the areas of development communication and international development and will also appeal to practitioners working in international aid who are directly ...

This report examines the role of Communication for Development in the work of UNICEF, presenting its framework, guiding principles and the strategic context for its implementation. It also details key results achieved during the period of UNICEF’s Strategic Plan 2014−2017, with an emphasis on 2017, and a special look at achievements from the field. This report compiles best practices and innovations of strategies, activities and tools that have been successful in engaging children, youth and adults to effect positive social and behaviour change. Although many Communication for Development strategies are cross-sectoral, this report takes a look by sector and thematic area, with illustrative examples gathered from around the globe. Click here for full report ...

Introduction: the mediation of development Robin Mansell and Linje Manyozo. This Development in Practice special issue responds to the need for a radical rethinking of the theory, practice, and pedagogy of communication for development. This field may be designated as communication for development, communication for social change, development communication, or information and communication technology for development (Quebral 1988; Gumucio-Dagron and Tufte 2006; Lennie and Tacchi 2013; Tufte 2017). This special issue aims to contribute to the process of rescuing these approaches and their discourses from Westernisation, theoretical elitism, and the “developmentalism” that prevails in dominant organisations, institutions, and analytical perspectives. This aim is in line with the ambition of celebrating the “ethnography of development” (Escobar 1995/2012; Mosse 2005; Makuwira 2014) and offering pathways for celebrating subaltern and periphery theoretical frameworks and experiences (Fanon 1965 ;Said 1978; Spivak 1988). The introductory article is open access. All other articles are abstract only. Click here for this special issue ...

This Sourcebook illustrates how the emerging paradigm in development communication, focused on participation and two-way communication, constitutes a necessary element in order to avoid the mistakes of the past. It makes the case about the importance of incorporating communication practices into the policies and practices of development. It intends also to offer a broader conception of communication that would take into account other purposes and functions than the usual ones. The study claims that communication is not only about raising awareness, informing, persuading, or changing behavior. It is also about listening, exploring, understanding, empowering, and building consensus for change. Click here for full book ...

Esta es la primera publicación interinstitucional de la ONU sobre Comunicación para el Desarrollo (CPD, Communication for Development o C4D por sus siglas en inglés) que muestra los diversos enfoques de CPD adoptados por las agencias de la ONU. Los enfoques de CPD son útiles para promover el pluralismo de los medios de comunicación a fin de mejorar la participación de personas marginadas en las tomas de decisiones.  Esta publicación está producida por la FAO, PNUD, UNESCO, UNICEF, ONUSIDA, OIT y la OMS. Haga clic aquí para obtener el informe completo ...

This is the first UN Inter-agency publication on Communication for Development (C4D) that illustrates the diverse C4D approaches adopted by UN agencies. C4D approaches are shown to be useful in everything from promoting media pluralism to improving the participation of marginalized people in decision-making. This publication is jointly produced by FAO, UNDP, UNESCO, UNICEF, UNAIDS, ILO and WHO. Click here for full report ...

The Belgian Development Agency's C4D manual allows development projects to incorporate Communication for Development in their activities to obtain better results. It provides a brief overview of the conceptual framework and offers concrete tools to formulate, plan and implement a communication strategy as part of the intervention's life cycle. Good practice cases complete the framework. The guide is for communication officers and for all project and programme officers. It also serves as a reference for external communication consultants ...