“The success of the DontGoViral campaign underlines the resilience and creativity of women and men on the African Continent to harness the power of cultural diversity to effectively combat the infodemic that is proving to be just as viral as the pandemic itself. Their contributions highlight the fact that cultural players are a much-needed part of the solution,” said Audrey Azoulay, Director-General of UNESCO.
A street artist called Msale has taken it upon himself to create giant murals bringing public health messages directly to the overcrowded Mathare slum in Nairobi. With half a million people living in such ‘a squeezed area’ social distancing is quite impossible to achieve, says Msale, so he is providing information for people on how to keep safe from Covid-19 in the ‘simplest, clearest’ way he knows.