C4D Network

Global community of professionals working in Communication for Development

Behavioural Science Tips For COVID-19 Communications

“Human behavior plays a central role in reducing the spread of coronavirus. Communication by

government entities and other trusted sources about desirable or mandated behaviors during the

pandemic is critical. As policymakers, funders, and program staff, it is our responsibility to ensure that communications are clear, concise, and accurate. We can go one step further withmessaging that is behaviorally informed, contextually relevant, and communicated through novel delivery channels. Effective communication will ensure that everyone hears, understands, and follows guidance necessary for COVID-19 mitigation.”

Click here to download the tips on behavioural change communication

Sustaining Public Health Systems through Effective Communication: Learnings from the Pandemic

Coronavirus-19 is now reality in virtually all countries in the world.  The manner of communication — notably by government leaders — can be diverse and spotty at times — causing disparate levels of effectiveness. Timely, credible and regular communication is critical to keeping citizens safe and to managing the Covid pandemic.

Please join in as health and communication experts from one of the most populous countries in the world and the most resource-rich country share their insights.

The Panel: Aman Gupta, Prof Vivekanand Jha: Anjali Nayyar and Denise Gray-Felder

In association with The George Institute for Global Health and Health Issues India

May 21, 2020 06:30 PM (India time)

Register here: https://zoom.us/webinar/register/4015894349119/WN_NAaohfAjSiaI408u0Xhs7g

Disrupting COVID-19 Stigma

This short guide includes important considerations and resources to support country programs in recognizing and working to reduce stigma around COVID-19.

Read here: https://covid19communicationnetwork.org/covid19resource/disrupting-covid-19-stigma-technical-brief/

Synthesized Guidance for COVID-19 Message Development

As information about COVID-19 is rapidly evolving, it can be challenging to navigate and synthesize all of the information. The purpose of this document is to provide a synthesized, indexed reference of accurate, standardized COVID-19 information from trustworthy sources. Information is presented in simple, clear language to support the development of messages and materials needed for social and behavior change interventions.

The document is available in both english and french

Read more: https://covid19communicationnetwork.org/featured-resource/guidance-document/

Slowing down the covid-19 outbreak: changing behaviour by understanding it

Changing behaviour is not easy. However, there are many strategies to help people change behaviour that focus on increasing motivation, capability and/or opportunity to perform the behaviours. Here we focus on strategies that improve motivation or capability.

Read more: https://blogs.bmj.com/bmj/2020/03/11/slowing-down-the-covid-19-outbreak-changing-behaviour-by-understanding-it/

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