COVID-19 and what the digital divide means for people’s livelihoods in Kenya
Anna Colom is a PhD student in the Department of Politics and International Studies at The Open University. Her research explores the role of WhatsApp in mediating the citizenship capabilities of young people in Western Kenya. In this article from The Open University she discusses what the COVID-19 pandemic and the digital divide in Kenya mean for people’s lives.
Read here: http://www.open.ac.uk/ikd/blog/covid-19-and-what-digital-divide-means-people%E2%80%99s-livelihoods-kenya?fbclid=IwAR16oLuUoPnD_v-MTZ_WUW3epAxPUrGsfZhg4tYYroPiRl3BWAqG1GW2q_E
Tulodo: Rapid Survey on COVID-19 Behaviours in South Sulawesi, Indonesia
This is an example of a rapid survey – which may be helpful for other COVID communicators and responders.
Access here: https://tulodo.com/2020/04/27/research-on-covid-19-behaviours-social-and-economic-impact-on-communities-in-bone-district-south-sulawesi-indonesia/
Entertainment, Education, and Attitudes Toward Domestic Violence
Entertainment education (“edutainment”) is a communication strategy that works through mass entertainment media with the aim of promoting a better context for behavior change than the delivery of information alone. We experimentally evaluate season 3 of the edutainment TV series MTV Shuga, produced by MTV Staying Alive Foundation and filmed in Nigeria. Shuga 3 consists of eight episodes of 22 minutes each. While the main focus of the series is HIV, a subplot involves a married couple with a violent husband.
In this paper, we focus on this theme and assess the impact of Shuga on attitudes toward domestic violence. We find broadly positive effects. Moreover, the effect seems to be concentrated among people who recall the show and the narrative around the characters well, consistent with the idea of edutainment.
Click here to read more.
Effect of Two Complementary Mass-Scale Media Interventions on Handwashing with Soap among Mothers
Poor handwashing behavior is a major cause of morbidity and mortality globally. We evaluated two complementary mass-scale media interventions targeting mothers to increase the frequency of handwashing with soap; one using TV advertising, and the other mobile phone messaging.
For TVCs, there were higher rates of handwashing with soap at key occasions in the first (RR: 1.33, p = .002) and second (RR: 1.26, p = .041) of three treatment arms, or 0.4 additional handwashes with soap on key occasions daily. In the mobile study, new mothers (adj-RR: 1.04, p = .035) and general mothers (RR: 1.07, p = .007) receiving the intervention were more likely to wash their hands with soap on key occasions than those in the control group, corresponding to 1.3 and 1.0 more occasions daily. These interventions were associated with significantly greater handwashing with soap, consistent with the hypothesis that branded mass communications can impact habitual lifestyle behaviors relevant to public health.
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