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Communication du risque pendant les urgences sanitaires Directives stratégiques et pratiques de l’OMS pour la communication sur les risques en situation d’urgence (OMS, 2018)

May 6, 2019

Lorsque survient une urgence de santé publique, les gens ont besoin de savoir à quels risques ils sont confrontés, et ce qu’ils peuvent faire pour préserver leur santé et leur vie. Des informations précises diffusées tôt, fréquemment, par des canaux auxquels la population se fie et qu’elle utilise, et dans des langues qu’elle comprend, permettent aux personnes concernées de se protéger, de protéger leur famille et leur communauté des risques sanitaires.

La communication sur les risques est un aspect à part entière des interventions d’urgence. Il s’agit de l’échange en temps réel d’informations, de conseils et d’avis entre les experts, les responsables communautaires, les décideurs politiques et les populations en situation de risque. Lors d’une épidémie, d’une pandémie, d’une crise humanitaire ou d’une catastrophe naturelle, une communication sur les risques efficace permet aux populations les plus exposées de comprendre les comportements à adopter pour se protéger. Ainsi, les autorités et les experts peuvent être à l’écoute des inquiétudes et des besoins, chercher à y répondre et faire en sorte que leurs conseils soient pertinents, fiables et recevables.

L’OMS dispose de manuels, de modules de formation et d’autres orientations pour la communication en situation d’urgence et la communication sur les risques. Ces outils reposent sur l’avis de spécialistes ou sur les enseignements tirés à la suite de catastrophes environnementales de grande ampleur ou de flambées de maladies, telles que le syndrome respiratoire aigu sévère (SRAS) en 2003 ou la pandémie de grippe A(H1N1) en 2009, plutôt que sur des analyses systématiques de données factuelles.

Cliquez ici pour les directives complètes

Filed Under: *DIGITAL ROUTES, *TELEPHONY ROUTES, French/Français, Health, Humanitarian, Humanitarian Communications, Publications (published in print and/or online), Risk Communication Tagged With: Capacity Development, Community engagement

Communicating Risk in Public Health Emergencies A WHO Guideline for Emergency Risk Communication (ERC) policy and practice (WHO, 2018)

May 6, 2019

Recent public health emergencies, such as the Ebola virus disease outbreak in West Africa (2014–2015), the emergence of the Zika virus syndrome in 2015–2016 and multi-country yellow fever outbreaks in Africa in 2016, have highlighted major challenges and gaps in how risk is communicated during epidemics and other health emergencies.

The challenges include the rapid transformation in communications technology, including the near-universal penetration of mobile telephones, the widespread use and increasingly powerful influence of digital media which has had an impact on ‘traditional’ media (newspapers, radio and television), and major changes in how people access and trust health information.

Important gaps include considerations of context – the social, economic, political and cultural factors influencing people’s perception of risk and their risk-reduction behaviours. Finally, guidance is needed on the best approaches for strengthening emergency risk communication (ERC) capacity and sustaining them for potential health emergencies.

The recommendations in these guidelines provide overarching, evidence-based guidance on how risk communication should be practised in an emergency. The recommendations also guide countries on building capacity for communicating risk during health emergencies.

Click here for guidelines.

Filed Under: *DIGITAL ROUTES, *TELEPHONY ROUTES, Health, Humanitarian, Humanitarian Communications, Publications (published in print and/or online), Risk Communication, Risk Communication Highlights Tagged With: Capacity Development, Community engagement

Online Guardian documentary: Quipu Project – social justice phone line in Peru (2017)

May 2, 2017

The Quipu Project is an interactive documentary about women and men who were sterilised in Peru in the mid-1990s.  Many did not give full consent for it to happen.Since 2000, organised groups of sterilised women and men have campaigned for the sterilisations to be acknowledged and compensated.  The campaigners are hindered by several crucial factors.  The majority of them live in remote regions with no internet access, many have not completed primary schooling and only speak the local language, Quechua, rather than the Spanish spoken by most legislators. Twenty years later, they are still seeking justice.Through an interplay between a low-tech telephone line and a high-tech digital interface, the Quipu Project enables communities that are politically, geographically and digitally marginalised to tell their stories around the world using the internet. Contributors can also use the phone line to listen and respond to each other, providing an infrastructure of support that can operate across a dispersed community.  Furthermore, by archiving the collaborators’ testimonies publicly online, it ensures that their oral accounts are not lost.Click here for full details.

 

Filed Under: *DIGITAL ROUTES, *TELEPHONY ROUTES, ICT4D (Information Communication Technologies for Development), Participation, Peru Tagged With: Internet, Mobile Phone

Exploring the role of communication in community health in Sierra Leone (BBC Media Action report 2016)

April 18, 2016

BBC Media Action has worked in Sierra Leone since 2007, using multiple platforms including radio, mobile, social media and interpersonal communication to address three key themes: governance and rights, health, and resilience and humanitarian response.

Community access to health information is particularly valuable in countries with low numbers of health professionals, such as Sierra Leone. To understand more about the role media and communication can play in Sierra Leone, and the ways it can support efforts to rebuild the health system, BBC Media Action carried out a programme of research in Sierra Leone in late 2015.

Using data from a national survey and from a qualitative study in four communities, this report looks at the potential role that communication could play in community health. The report shows there is strong interest from Sierra Leoneans in receiving more health information, but that many people tend to be passive recipients of this information rather than actively seeking it out – unless they face an emergency or particular health crisis. The implications for mass communication are discussed.

Click here for full report.

Filed Under: *BROADCAST MEDIA, *INTER-PERSONAL ROUTES, *TELEPHONY ROUTES, Awareness Raising, Governance, Health, Humanitarian, ICT4D (Information Communication Technologies for Development), Publications (published in print and/or online), Sierra Leone, Social Behaviour Change Communication (SBCC), Social Media Tagged With: Community Health Workers, Ebola

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